Management reporting

Management reporting turns raw accounting entries into clear insight: what drives profit, where cash is going, and which parts of the business create (or destroy) margin. Without a disciplined reporting process, leaders fly blind and react late.

Oceans builds CFO-grade management reporting that is consistent, reconciled and easy to use. We combine financial statements with KPIs, trend views, budget vs actual and actionable commentary—so management meetings produce decisions, not debates.

The reporting is tailored to your business model (projects, subscriptions, product margins, customer profitability) and designed for founders, executives and boards.

What’s included

✔️ Monthly management accounts (P&L, Balance Sheet, Cash Flow) with commentary
✔️ KPI dashboards with trends and (where relevant) benchmarks
✔️ Budget vs actual and variance analysis with root-cause drivers
✔️ Cash flow and liquidity views (short-term and medium-term)
✔️ Profitability cuts: product, customer, project or channel views where relevant
✔️ Working capital view: AR/AP aging, cash conversion drivers and actions
✔️ Board and investor-ready reporting packs with consistent formats
✔️ Optional: weekly cash updates and ‘early warning’ metrics

What we need from you

✔️ Accounting data/exports and chart of accounts

✔️ Bank and payment platform data for reconciliation and cash views

✔️ Budgets/forecasts (if budget vs actual is required)

✔️ Sales, cost and project/customer data needed for profitability cuts

✔️ Preferred reporting format and KPI definitions

✔️ Decision calendar: when leadership reviews results and needs insights

How it works

1. Define what matters: select KPIs and the reporting format that supports your decisions.

2. Reconcile the data: ensure financials and cash inputs match reality before publishing dashboards.

3. Build the reporting pack: statements, KPIs, trends, and drill-downs aligned to your model.

4. Review insights: explain drivers, risks, and opportunities with clear actions.

5. Optimize: refine metrics, reduce manual work, and improve speed and accuracy over time.

Typical timeline

Initial setup: typically 1–2 weeks (depends on data access and KPI complexity).

Ongoing monthly reporting: delivered in the agreed close window, often 5–10 business days after month-end.

If profitability by customer/project is required: allow extra time for mapping and data alignment in the first cycle.

Common pitfalls we prevent

✔️ Misleading KPIs that look good but hide real performance issues

✔️ Unreconciled data that undermines trust and triggers internal disputes

✔️ No cash visibility—profit looks positive while liquidity tightens

✔️ No ownership of variances, so the same issues repeat monthly

✔️ Reports built in an ad-hoc way that can’t be maintained

✔️ Dashboards with too many metrics and no decision focus

FAQs

Find answers to common questions!

Can the reports be customized?

Yes. We tailor KPIs, format and drill-downs to your business model and decision needs.

Are reports investor-ready?

Yes. We prepare packs suitable for boards, investors and lenders with consistent structure.

How often should management reports be produced?